business-website-design

Top 5 reasons your business
needs a website

Does your business need a website? Yes, it does! Customer behavior has adapted to the digital age. Over 30% of customers do not take a business into consideration if they have no website.

1. A website gives your business credibility

Today, most customers make a business decision based on a business’s digital presence. When it comes to engaging with a business, over 63% of customers use a company’s official website. Your business website is a platform for people to get to know your business, trust your business, and read reviews of your business.

2. Websites improve accessibility

As a business, having a website means you are accessible from anywhere, anytime.  Customers prefer a business that can always be reached and accessed when they want. When your business has a website, customers are able to discover who you are, what services you provide, and how to get in contact with you whenever they want to.

3. You can showcase your products and services

Designing a website for your business gives you endless creative freedom. You can showcase aspects of your business, and present your services however you want. Whether it’s through images of your products, video tutorials, reviews, or testimonials. Customers can get a good idea of what your brand is all about if you use the digital world to your advantage.

4. You can target your customer demographic

When you have a website, you can track certain performance metrics, such as:

  1. The amount of visitors to your website and which ones visited only once (regular visitors and unique visitors)
  2. How often a certain page on your website is visited (page views)
  3. How many people left a page quickly before reading it (bounce rate)
  4. How much time people spend on your website (average time on site)
You can collect this information by connecting your website to a google analytics account. With this information, you can gain insights on your traffic and tailor your website to have the best search engine optimization for your target demographic.
 
 

5. Your competitors have a website

If you don’t have a website for your business, customers are much more likely to do business with a company that does. Keep up with the times, and get in contact with Monkey Business Solutions to starts your business journey into the world wide web!

Monkey Business Solutions Group offers web design and SEO services.

Contact us for more information!

AJ Monkey Masket

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